E-Commerce fashion brand: Case Study

From 12% to 32%: How We Grew Email’s Share of Revenue in 3 Months.

A boutique winter clothing retailer known for stylish outerwear contacted us to improve their underperforming email marketing and build a stronger channel for seasonal sales.

Key problems listed on a presentation slide, including weak automated flows, underutilized campaigns, poor segmentation, ineffective pop-ups, seasonal reliance, messaging gaps, and generic templates.
A list of marketing solutions on a dark blue background, including dynamic customer journeys, strategic campaign planning, smarter audience targeting, high-converting pop-ups, year-round engagement, elevated brand messaging, and custom design systems.

3 Months After:

+78%

Increase in Total Attributed Email Revenue

+52%

Growth in Campaign
Revenue after
Optimization

+134%

Revenue Uplift from
Rebuilt Automations

Product photo of winter vest and hoodie in neutral tones used in email marketing campaign for fashion e-commerce brand

Process of work

  1. Intro Call (20 min, free):
    We start with a quick conversation to understand your brand, goals, and challenges.

  2. Onboarding Session (1 hour):
    A deeper dive into your store, tech stack, and audience to align expectations.

  3. Comprehensive Audit:
    Full review of flows, campaigns, segmentation, pop-ups, and performance metrics.

  4. Solution Development:
    We design and implement strategies, new automations, campaigns, and templates.

  5. Ongoing Optimization:
    Continuous testing, refinement, and creative improvements to drive growth.

  6. Reporting & Communication:
    Transparent updates and clear reports so you always know what’s working.

Email Copies That Convert

Ecommerce email welcome flow.
Luxury product drop email campaign.
Premium clothing brand campaign.

Why Work With Us?

All-in-One Service:

Strategy, copywriting, and automation: there’s no need to hire three different freelancers.

White checkmark on a blue background.

Collaborative:

You approve every email and flow. Nothing goes out without your input.

White checkmark on a blue background.

Clear & Consistent …—-——-—-...Communication:

Weekly and monthly reporting with key performance metrics. You'll always know what’s working, and what to expect next week.

White check mark on a blue square background.

Real Results:

From open rates to repeat sales, our work brings measurable improvements.

White check mark inside a blue square.

Tailored to You:

Every brand is different, and we tailor every solution to your goals and your audience. Nothing is copied and pasted.

A blue square icon featuring a white check mark.
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